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Vice President of Product, Customer Engagement and Marketing Operations

Company: Aspen Dental
Location: Aspen
Posted on: September 12, 2020

Job Description:

A career you can be sure of, even in the uncertain times of COVID-19. Tell me more.

senior director of product management, crm, loyalty, and personalization

Senior Director of Product Management, CRM, Loyalty, and Personalization Overview Aspen Dental Management, Inc. (ADMI) is a leading dental support organization that provides non-clinical business support services to more than 800 independently owned and operated Aspen Dental practice locations in 43 states. Our purpose? To care for the people who care for the patients, providing expert business support to the largest, fastest-growing branded network of dental practices in the country. This model makes it easier for independent, licensed practitioners to do what they do best: Care for their patients.

As a reflection of our continued growth, we have an exciting opportunity to join our Marketing organization as the Senior Director of Product Management, CRM, Loyalty and Personalization.

The Senior Director of Product Management will oversee the entire portfolio of CRM products and services. As Chief Product Owner within this domain, this role is responsible for setting and executing the overall strategic vision and roadmap for CRM. This leader will work with stakeholders across the organization (with a focus on Tech and Marketing) to define and oversee the product visions, gathering and prioritizing of product plans, development of business cases, management of the product roadmaps, and the production of business requirements for all features. This individual will be the accountable senior leader for the on-time and on-budget delivery of quality products that serve the needs of all key business stakeholders and win with consumers and practitioners in the marketplace.

Responsibilities Create, oversee, and manage the product management process to define the strategy, roadmap and priorities for the Aspen Dental CRM portfolio of products

Work collaboratively across the organization with functional areas to deliver on the product feature sets and roadmap

Create meaningful, usable and high-quality business requirements

Translate business requirements into user requirements that set the direction for new features, balancing the user and business needs

Work directly with engineering leaders to define next generation HW and SW features

Oversee business-level verification and market testing of newly completed features

Quickly gather and digest institutional knowledge for existing systems, capabilities and limitations

Understand competitive challenges and develop long term strategies to become a best in class CRM organization

Develop and maintain repeatable Product Management processes to support current and new product development cycles

Develop effective ways to track the performance of the user experience as new products and features are added

Work directly with design team leaders to ensure project features retain marketable qualities

Know the latest technology within the marketplace and ensure that appropriate feature sets are implemented, where possible

Minimum Education and Experience Education & Experience

15+ years of experience in a product management or related function required, in particular managing software and hardware development cycles, and partnering with development and engineering functions

12+ years of business strategy development and product management experience in the CRM, Personalization, and Loyalty areas

10+ years of experience managing a team

Strong experience in translating business needs into product features

Solid experience in creating user-centered designed products

Experience in managing new product innovation processes involving cross functional teams including external constituents

Knowledge, Skills & Abilities

Expert skills working across functions in a matrix organization

Exceptional leadership skills, with proven ability to lead through influence vs. authority

Have an entrepreneurial mindset, bias for action and a passion for delivering great consumer experiences

Be willing to challenge the status quo, able to paint a vision for what ‘could be’ and think creatively about solutions

Proficient in managing product lifecycles and database strategies

This job description is not intended to be all-inclusive. Employee may perform other related duties as assigned to meet the ongoing needs of the organization.

About Aspen Dental Management, Inc.

Aspen Dental-branded practices are supported by ADMI, a dental support organization that provides non-clinical business support to licensed, independent dentists.

Available Locations ADMI - Chicago, Illinois 60607 United States Aspen Dental-branded dental practices are independently owned and operated by licensed dentists.

For more information about the relationship between Aspen Dental Management, Inc. and the branded dental practices click here .

Keywords: Aspen Dental, Aspen , Vice President of Product, Customer Engagement and Marketing Operations, Other , Aspen, Colorado

Click here to apply!

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